Privacy Policy

Herbs of Gold (S) Pte Ltd (“Herbs of Gold”, “we”, “our”, or “us”) is committed to protecting your privacy and safeguarding your personal data in accordance with the Singapore Personal Data Protection Act 2012 (PDPA).

This Privacy Policy explains how we collect, use, disclose, store, and protect your personal data when you visit our website, purchase our products, participate in our promotions or events, or otherwise interact with us.

1. Personal Data We Collect

We may collect personal data that you voluntarily provide to us, including but not limited to:

  • Name
  • Email address
  • Mobile or telephone number
  • Mailing or delivery address
  • Purchase and transaction information
  • Information submitted through enquiries, surveys, contests, promotions, events, or product registrations
  • Any other information you choose to provide to us

When you visit our website, we may also collect certain technical information automatically, such as your IP address, browser type, operating system, device information, pages visited, and cookies.

2. How We Use Your Personal Data

We may collect, use, disclose, and process your personal data for purposes including:

  • Processing orders and delivering products
  • Managing your account and customer enquiries
  • Registering you for events, workshops, promotions, contests, and product sampling activities
  • Administering rewards, giveaways, and redemptions
  • Sending newsletters, marketing communications, product updates, and promotional offers where you have provided your consent
  • Improving our products, services, and website experience
  • Conducting customer research, surveys, and analytics
  • Detecting and preventing fraud or misuse
  • Complying with applicable legal and regulatory requirements

3. Disclosure of Personal Data

We may disclose your personal data where necessary to:

  • Service providers who assist us in operating our business
  • Payment processors
  • Delivery and logistics partners
  • Marketing, event, and digital service providers
  • Professional advisers
  • Government agencies, regulators, or law enforcement authorities where required or permitted by law

We require our service providers to protect your personal data and use it only for the purposes for which it was disclosed.

4. Cookies

Our website uses cookies and similar technologies to improve your browsing experience, understand website usage, personalise content, and enhance website performance.

You may manage or disable cookies through your browser settings. Please note that certain website features may not function properly if cookies are disabled.

5. Protection of Personal Data

We take reasonable administrative, technical, and physical measures to protect your personal data against unauthorised access, collection, use, disclosure, copying, modification, disposal, or similar risks.

Although we strive to protect your personal data, no method of transmission over the internet or electronic storage is completely secure.

6. Retention of Personal Data

We retain your personal data only for as long as necessary to fulfil the purposes described in this Privacy Policy or as required or permitted under applicable laws.

When your personal data is no longer required, we will securely delete, destroy, or anonymise it.

7. Access, Correction and Withdrawal of Consent

You may request access to or correction of your personal data held by us, or withdraw your consent for the collection, use, or disclosure of your personal data, subject to applicable legal requirements.

To make such a request, please contact us using the details below.

8. Third-Party Websites

Our website may contain links to third-party websites. Herbs of Gold is not responsible for the privacy practices or content of those websites. We encourage you to review the privacy policies of any third-party websites you visit.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page together with the updated effective date. Your continued use of our website constitutes your acceptance of the revised Privacy Policy.

10. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights relating to your personal data, please contact:

Herbs of Gold (S) Pte Ltd

Email: dpo@vitalifesciences.com.sg

Telephone: +65 6278 2778

Address: Block 26, Kallang Place #05-04/07, Kallang Basin Industrial Estate, Singapore 339157.



Merchant Information

Herbs of Gold Pty Ltd, 
Suite 802, Level 8
1–5 Chalmers Crescent
Mascot NSW 2020
Australia

Telephone 1800 852 222.
Overseas +61 2 9545 2633.
Fax +61 (2) 9545 1311.
ABN 29 003 718 152.

All products shipped from 2 Giba Drive, Kemps Creek, NSW, 2178.

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